Your China Market Expert

About Us

With years of expertise and experience in China education market, OriginSight has been pioneer and pacemaker in providing bespoke marketing solutions to education institutions with operation in China. Thanks to deep understanding of the market trend and sensitivity to ever-changing market demand, OriginSight never stops pursuing new ideas and new opportunities that may change the rules of game in the fierce competition. The core value of OriginSight lies in generation of new values by matching resources of our own and of the large network of our partners. OriginSight seeks common interest with partner institutions and endeavours to achieve sustainable market development success on basis of thorough understanding of distinctive features and strategic objectives of the institutions.

Featured Resources







International Foundation Programme

OriginSight has developed a high quality international foundation programme in partnership with a selected few of top state colleges in the UK. OriginSight ensures marketing and recruitment success of the programme with its global marketing resources and networks. The programme features high progression rate and highly positive student experience and enjoys the widest university recognition among its counterparts.
    • 99%
    • Progression
    • Over 99% of graduates progressed to undergraduate degree programmes at UK universities
    • 50%
    • Recruitment
    • Student recruitment maintains an annual growth rate at over 50%
    • 11
    • Pathway
    • Over 11 subject pathways available for students
    • 60%
    • Best
    • Over 60% of UF graduates progressed to Top 30 UK universities

China Representative Office

OriginSight has been operating as representative offices of several world-renowned universities in China. The main function of China office is to provide one-stop China market solutions for partner institutions, which cover both student recruitment and sustainable brand impact. Institutions represented by OriginSight in China have achieved remarkable success in China market and are enjoying raising word-of-mouth among current and potential Chinese students.
    • 5%
    • Media
    • Media exposure of client institution has increased by 5 times in China market
    • 300%
    • Recruitment
    • Chinese student enrolment number has risen by 300% within 3 years
    • 50
    • Marketing
    • Bespoke marketing campaign leads to over 50% growth of China application number in one year
    • 800
    • Event
    • The first grand China Graduation Celebration with over 800 attendees

School Teacher Professional Development Programmes

OriginSight runs large-scale professional development programmes both overseas and in China for state school teachers of different levels and subject areas. The programme aims at enhancing understanding of education and teaching of the participants by being involved in a different education context. They join customised courses and school visits with emphasis on improving required abilities for teachers and also developing transferable working skills.
    • 12
    • Course
    • 12 types of training course and 30 categories of teaching materials
    • 40
    • Partner
    • Over 40 partner institutions across the world
    • 1,000
    • Participants
    • 1,000 Chinese teachers trained overseas in 2013
    • 60%
    • Turnover
    • Over 6 million dollars annual turnover

Foreign Teacher Management

In response to the rapidly rising demand of Chinese schools for foreign teachers, OriginSight offers a comprehensive service to recruit foreign teaching staff and place them for working at schools across China. In partnership with education authorities, we offer high-standard teaching jobs to teachers from around the world and ensure their legal status and welfare while serving at Chinese schools. In 2014, a total of 200 teachers from UK, Australia, USA and other countries will be employed to serve teaching jobs at state schools in Beijing.
    • 200
    • Recruitment Scale
    • 200 teachers from UK, Australia, USA and other countries employed to teachin Beijing
    • 1,000
    • Future Development
    • To employ over 1,000 foreign teachers each year over the next five years
    • 300
    • Client
    • Over 300 client schools in Beijing
    • 500
    • Partner
    • Over 500 partners around the world to source quality teachers


Job Opportunities

  • University Representative – Full Time
    Job Description

    1.Communicate on a regular basis with university international office as well as relevant departments and faculties at university. Thoroughly understand    university marketing strategy and objectives;

    2.Develop and implement suitable marketing plan in target markets in pursuit of university objectives;

    3.Promote University in China, and recruit suitable Chinese students through the communication with university international office;

    4.Complete regular market reports on activities and intelligence and submit to university international office;

    5.Develop and maintain relationship with recruitment agents and other stakeholders in international education market in China;

    6.Organise student activities, such as offer holder event, pre-departure workshops and graduation ceremony, to ensure high standard of student    satisfaction;

    7.Respond timely to student and agent inquiries;

    8.Manage social media accounts and ensure effective cascade of university information via media and new media channels;

    9.Support the university to develop academic and strategic partnerships with local institutions;


    1.Chinese citizen;

    2.A minimum of one year education experience at university in the UK or US;

    3.University degree or above. Fluent in oral and written English;

    4.4.Good knowledge of education market (desirable);

    5.5.Responsible, open-minded, astute and creative. Strong team working spirit and interpersonal communication skills;

    6.Proficiency in use of desktop, laptop and other IT equipments;

    7.Eligible for frequent business trips.

    Applications should be emailed to:

    Shortlisted candidates must be available to attend an interview in China office.

  • Regional Marketing Manager – Full Time
    Job Description

    1.Plan, organize, implement and evaluate market activities in accordance with company brand strategy, including managing advertising plan and website

    2.Maintain and develop the relationship of clients

    3.Plan and manage marketing activities, and make full use of marketing budget in a reasonable and effective manner

    4.Perform market investigation, research the trends of industry and development of competitors, and provide regular report in market prediction and
       market analysis

    5.Responsible for business development and relationship maintaining for special partners

    6.Provide support in customer relationship management, including providing information which customers required, participating in important business
       meetings, and analyzing customer satisfaction survey, etc


    1.Bachelor's Degree (B.A./B.S.) in Business, Management, Marketing or Related field. Graduate from overseas universities is preferred.

    2.Sales and educational marketing competencies required.

    3.Must be able to work in a fast-paced and sometimes stressful environment.

    4.Must have excellent communication skills with the ability to communicate effectively

    5.Must be able to travel inside and outside China

    6.Must be a self-starter

    7.Must have a working knowledge of Microsoft Office applications, specifically Word, Excel, PowerPoint, and Outlook

    Please send your CV to

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